Search Engine Optimization Executive

Responsibilities:

Developing and implementing comprehensive SEO strategies to increase organic

traffic and improve search engine rankings.

Conducting keyword research to identify high-potential keywords and phrases for

targeting.

Optimizing website content and structure for improved visibility and relevance to

target keywords.

Performing technical SEO audits and addressing issues related to crawlability,

indexing, site speed, and mobile-friendliness.

Monitoring and analyzing website performance metrics, including traffic, rankings,

and conversions, to track progress and identify areas for improvement.

Collaborating with content creators, developers, and other team members to ensure

SEO best practices are integrated into website updates, content creation, and

marketing campaigns.

Staying informed about industry trends, algorithm updates, and new tools to

continuously refine and enhance SEO strategies.

Qualifications:

1+ year of Proven experience as an SEO Specialist or similar role, with a track record

of driving measurable results through SEO initiatives.

Relevant certifications (e.g., Google Analytics, Google Ads, SEO certifications)

In-depth knowledge of SEO best practices, including on-page optimization, link

building, and technical SEO.

Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush,

Moz, or similar platforms.

Strong analytical skills and the ability to interpret data to make informed decisions

and recommendations.

Excellent communication and collaboration skills, with the ability to work crossfunctionally

and effectively communicate SEO concepts to non-technical

stakeholders.

Bachelor's degree in Marketing, Business, Computer Science, or a related field

(preferred).