Position: SEO Executive/Senior SEO Executive
Experience: 3-5 years
Location: New Delhi
Job Brief:
We are looking for a Candidate who should know about outreach and interacting with the admin of the particular website & blogs and knowledge about monitoring responses to posts via the website, social media, or other platforms to better understand the audience. You will be responsible for managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks.
Roles & Responsibility:
- Research advertising trends
- Research competitor's pricing and products
- Decide on the appropriate placement of ads
- Determine what content will reach customers
- Develop projects to create content
- Publish digital marketing content online
- Implement email marketing campaigns
- Measure digital traffic
- Work with stakeholders to improve the quality of existing pages as per the search pattern.
- Audit and perform a backlink analysis to maintain a diverse and healthy link profile.
- Analyze internal unstructured and structured data to identify opportunities, both short and long-term.
- Develop and implement link-building strategy.
- Recommend changes to website architecture, content, linking, and other factors to - improve SEO positions for target keywords.
- Staying current on new SEO research and emerging trends.
- Preparing and communicating regular & ad hoc reporting on SEO performance.
- Monitor social media and Google Analytics
- Optimize paid advertising campaigns using SEO and other tools
- Report on the growth and analytics of campaigns to stakeholders
- Scale campaigns to maximize ROI
- Monitor project status and budget
- Conduct market research to inform campaigns
- Brainstorm and implement experiments and conversion tests
- Content-creation field with business savvy and an idea of sales techniques, as well as a working knowledge of English composition, digital resources, and content-creation software
- Creating content like infographics and blog posts to attract organic leads to their marketing funnel.
Requirements:
- 2 years of experience as a Digital Marketing Executive
- 2 years of experience in developing and implementing digital marketing strategies
- Good knowledge of all different digital marketing channels
- SEO Reporting
- Good knowledge and experience with online marketing tools and best practices
- Hands-on experience with SEO/SEM, Google Analytics and CRM software, B2C social media, Google Ad words, and email campaigns
- Familiarity with web design
- Sense of ownership and pride in your performance and its impact on a companys success
- Critical thinking and problem-solving skills
- Good time-management skills
- Great interpersonal and communication skills
- Degree in Marketing, Digital technologies, or a relevant field
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Good Communication/ English Skills
Soft Skill Required:
- A hard-working, humble disposition.
- Capacity to communicate well with stakeholders as well as team members
- A quick thinker who can adapt to a fast-paced startup environment and work with minimum supervision.
