Company Overview
Touchstone Educationals LLP is a leading visa and immigration consultancy firm with a network of branches across Punjab and Haryana. We have been providing expert and personalized services for those seeking to study in Canada and Australia for over two decades. With a team of dedicated professionals, we ensure that our clients receive the best guidance and support throughout their visa application process.
Job Overview
Touchstone Educationals LLP is hiring a Search Engine Optimisation Specialist - Female to join our team. This is a full-time position based at our headquarters in Chandigarh. The selected candidate will have 1 to 3 years of experience in Search Engine Optimisation. We are looking for someone who is passionate about improving search engine rankings and driving organic traffic to our website.
Qualifications and Skills
- Bachelor's degree in Marketing, Computer Science, or a related field.
- 1 to 3 years of experience in Search Engine Optimization.
- Strong knowledge of SEO best practices and ranking factors.
- Familiarity with keyword research tools and web analytics tools.
- Experience with website optimization and content management systems.
- Excellent written and verbal communication skills.
- Attention to detail and ability to multitask.
- Ability to work independently and as part of a team.
- Females are highly encouraged to apply.
Roles and Responsibilities
- Conduct keyword research and optimize website content for better search engine visibility.
- Monitor and analyze website performance using tools like Google Analytics.
- Develop and implement link building strategies to increase organic traffic.
- Stay updated with the latest trends and best practices in Search Engine Optimization.
- Collaborate with the marketing team to create and optimize landing pages.
- Track, report, and analyze website analytics to identify areas for improvement.
- Optimize on-page elements such as meta tags, headings, and URL structure.
- Perform competitive analysis to identify opportunities for improvement.
- Work with content writers to ensure keyword integration and SEO best practices.
- Stay up-to-date with industry changes and algorithm updates to maintain search engine rankings.
