SDR Team Lead

Job Title: SDR Team Lead

Client Location: Kharadi, Pune - 411014

Shift Schedule: 5:30 PM to 2:30 AM IST (Hybrid schedule)

Role Overview

At Unbound IA, the SDR team sits shoulder-to-shoulder with the marketing team, ensuring tight integration between the people generating leads and the people capturing them. You'd be joining a dynamic group of people learning to bring the agency's new positioning to market, with plenty scope to input strategically into how the business is presented to prospects.

As the SDR Team Lead at Unbound IA, you will be responsible for driving pipeline generation through the nurturing and coaching of our SDR team, whilst also actively contributing as an individual contributor. This is a player-coach role focused on improving team performance through leadership, coaching SDRs to be the best version of themselves, and ensuring consistent delivery of high-quality sales opportunities using a full suite of integrated growth tools. You'll have the chance to work with AI in the loop, learning how agentic sales work when combined with great human talent.

Key Responsibilities

• Team leadership & coaching of 6 SDRs, leading by example and excellence

• Manage, mentor, and develop a team of SDRs to achieve and exceed targets

• Host team stand-ups, triaging blockers and identifying solutions to support junior team members in bettering their performance

• Conduct regular call reviews and performance coaching sessions to analyze current efforts and identify opportunities for improvement, then following through

• Support onboarding and ramp-up of new SDRs, working with leadership to manage talent

• Monitor daily/weekly activity and performance metrics

• Identify gaps and implement actions to improve conversion and productivity

• Contribute to pipeline generation as an individual contributor

• Lead by example in prospecting, outreach, and qualification

• Process & strategy optimization, working with leadership to identify areas for improvement, develop solutions, and help integrate them into existing workflows with the broader team

• Refine outreach strategies, messaging, and sequences to enhance performance in an iterative manner

• Collaborate with marketing and sales to improve lead quality and conversion

• Ensure CRM hygiene and accurate reporting in HubSpot

• Cross-functional collaboration with the marketing function, account directors, and post-sales delivery teams

• Work closely with Account Directors to ensure quality handoff of opportunities

Requirements

• 4–6 years of experience in SDR/Inside Sales in a B2B environment

• Prior experience mentoring or leading SDRs (formal or informal)

• Understanding of demand generation and outbound/inbound motions

• Proven track record of meeting or exceeding pipeline targets

• Excellent communication, coaching, and analytical skills

• Experience with CRM tools (HubSpot non-negotiable, Clay and ZoomInfo a plus)

• Strong appetite for understanding, using, and designing agentic SDR operations

Preferred

• Experience in B2B tech, SaaS, or marketing services

• Exposure to ABM or multi-channel prospecting strategies

• Experience working closely with marketing to influence marketing outputs and best capture marketing leads strongly preferred Success in This Role Looks Like

• Consistent achievement of team + own pipeline targets

• Improved SDR conversion rates (meeting to opportunity)

• Strong SDR retention and development

• High-quality opportunity generation

• Visible feedback loops with marketing

Company Overview

Unbound IA is built for marketing leaders that no longer want to choose between building their brand or building their pipeline. We are not a traditional B2B marketing agency. We are a vertically integrated operation — demand generation engine, creative capability, content syndication platform, and a proprietary research community – built from the ground up to help marketing leaders build their brand and their demand at the same time.

We started from sales DNA. Nine years ago, we built a demand generation engine because we understood what sales need from marketing. Everything since has been built to serve that same purpose: making marketing accountable to demand, not just activity.