speak to customers, either face to face or over the phone
gain an understanding of customers diverse and specific business needs and apply product knowledge to meet them
ensure quality of service by developing a thorough and detailed knowledge of technical specifications and other features of employers systems and processes, and then documenting them
carry out cold-calling in order to create interest in products and services, generate new business leads and arrange meetings
identify and develop new business through networking and follow-up courtesy calls
prepare and deliver presentations and demonstrations of software to customers
market and promote a portfolio of products by writing and designing sales literature and attending industry events
maintain awareness and keep abreast of constantly changing software and hardware systems and peripherals (e.g. keyboard and mouse)
develop effective sales plans using sales methodology
provide technical advice to customers on all aspects of the installation and use of computer systems and networks, both before and after the sale
advise on software features and how they can be applied to assist in a variety of contexts such as accounting, manufacturing or other specialist areas
meet sales targets set by managers and contribute to team targets
network with existing customers in order to maintain links and promote additional products and upgrades
handle hardware or software problems and faults, referring on to specialist technical colleagues where appropriate
respond to tender documents, proposals, reports and supporting literature
manage workload in order to organise and prioritise daily and weekly goals
contribute to team or progress meetings to update and inform colleagues.