Sales And Marketing

Sales Responsibilities:

1. Client Relationship Management: Develop and maintain strong relationships with contractors, builders, and retailers.
2. Sales Strategy Development: Create and implement sales strategies to meet targets and increase market share.
3. Product Knowledge: Maintain in-depth knowledge of product offerings and technical specifications to effectively communicate benefits to clients.
4. Sales Presentations: Conduct product demonstrations and presentations to potential clients.
5. Market Analysis: Identify market trends, customer needs, and competitive landscape to inform sales tactics.
6. Lead Generation: Identify and pursue new sales opportunities through networking, referrals, and research.
7. Order Management: Oversee the sales order process, ensuring timely fulfillment and customer satisfaction.
8. Sales Reporting: Track sales metrics and prepare reports for management on performance and areas for improvement.

Marketing Responsibilities:

1. Brand Development: Promote the company's brand through various channels, ensuring consistent messaging and positioning.
2. Marketing Strategy: Develop comprehensive marketing plans to increase visibility and sales of products.
3. Digital Marketing: Manage online presence, including social media, website content, and email campaigns.
4. Promotional Materials: Create and distribute brochures, catalogs, and other marketing collateral to support sales efforts.
5. Market Research: Conduct research to understand customer demographics, preferences, and market trends.
6. Trade Shows and Events: Organize and participate in industry events, trade shows, and exhibitions to showcase products and network with potential clients.
7. Advertising Campaigns: Plan and execute advertising campaigns, both online and offline, to promote products and services.
8. Feedback and Analysis: Gather customer feedback and analyze the effectiveness of marketing campaigns to make data-driven adjustments.