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Responsibilities Of The Position
- Manage end to end business at the Key accounts with regards to sales and retail marketing deployment.
- Drive Sellout for all Key account partners (GT +LFR ) . Ensure growth of Lenovo in terms of customer reach,
- Ensure minimum threshold levels of extraction
- Lead the third party executives (who are dedicated to Motorola) for managing them and helping achieve the sales objectives via them
- Manage the Promoter Program from a productivity hygiene of the key accounts
- Ensure Instore Out store visibility as per the Organization's Planogram
- Ensure hygiene of permanent and semi-permanent fixtures deployed by the Organization
- Ensure upward movement of the Key Accounts : B to A , A to A+ as per targets specified by the organization
- Ensure Stock adequate range availability at any given point of time
- Draw execute a marketing calendar for his accounts
- Engage with the Reliance retail merchandising leads to ensure proper Team deployment, adherence to beat plans , timely stock deliveries, claim issue settlement
- Maintain a minimum Retail Satisfaction Score ( external agency )
- Maintain the Availability index at the key accounts
Key Performance Indicators
- Premium Mix and misc :- Achieve premium mix on high value phones
- Sellout Achieve growth of sellout over previous year as per targets
- Coverage Achieve growth of number of counters as per plan.
- Sell through Achieve 100% target for sell thru for all RD partners
- Other dimensions:
- Revenue:
- Market Share:
- Budget:
- Team size:
- Number of partners: one national partner accounts in the geo allocated.
- Business stakeholders:
- Internal: Sales, Operation, Marketing teams
- AP/WW:
- External: Jio Mart Reliance digital teams , Business partners, End Customers
Specifications And Requirements
- Education/ Qualification
- Must Have: Bachelor's degree in marketing, communications, business administration or a related discipline and/ or MBA
- Desired: Post graduate degree
- Work experience
4+ years of marketing and sales experience
- Key functional/technical competencies:
- Ability to multi-task, research and analyze different broker, distribution and retail situations
- Strong presentation, sales, negotiation and influencing skills
- Advanced Computer experience (Excel, Word, Outlook, PowerPoint, Internet)
- Understanding of the Handset industry.
- Key Behavioral competencies:
- Persuading and influencing
- Innovating and researching
- Adapting and responding to change
- Achieving personal work goals and objectives
- Leading and initiating action
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.
