Public Relations Manager

A Public Relations agency is hiring for the profile of PR Executive/ Manager.

Location: Mumbai

Experience: 3-5 years

Verticals: Fashion/Lifestyle/ Wellness/ Travel/ Hospitality/ Beauty & Features/ Entertainment

Job Role

Understanding of PR landscape - traditional and new age media so that one can offer strategic integrated communication solutions.

A very dynamic, passionate PR professional who is aggressive and result oriented at work

Ability to build, lead and solidify the team at Alphabet Media by guiding them to bettering at the work they do.

On The Clients Front

Managing a portfolio of clients PR accounts

Building and sustaining relationships with existing and new clients

Understanding the clients, industry, competitors and media well of the sector the clients are into

Investing in research undertaken for the brands to be able to introduce creative communication strategies

Keeping abreast of current PR trends and tools

Providing strategic (innovative and creative) counsel to clients to aid their PR and wider marketing campaigns

Developing industry, sector and product focused PR campaigns

Managing a high level of client interaction

Liaising with clients regarding press campaigns, creative projects and PR solutions

Offering Value addition that meets with their overall business objectives

Fulfilling the client's key performance indicators and growing accounts

Contributing to daily meetings, and liaising and updating clients on PR activities

Reviews with clients on a monthly basis and Analysing PR coverage and providing written reports

Developing news angles, stories and pitches to further the client's profile, products and services.

On The Media, Team and BD Front

Understanding the sector media level and building expertise so as to provide media strategies to the brand

Maintaining a network of media contacts including journalists and industry spokespeople

Daily point of contact with key media and influencer contacts

Managing and mentoring team at an executive level

Working with them closely on the brands

Assisting the seniors in winning new business and developing current client accounts

High levels of communication - both presentation, verbal and written skills

Contributing to overall business