We're Asia's fastest growing predictive people analytics company making the voice of 600,000+ employees feel heard and valued with our AI-enabled engagement bot Amber. Our rapidly growing product is loved by 250+ customers like Myntra, TATA, Samsung, Lenovo and we're looking to make our next orbital jump to USA with help from a seasoned leader like you.
Having closed our Series A round of $12Mn with Tiger Global and Jungle Ventures and growing 100% YoY for 3+ years, we are poised to build a new category in the global HR tech landscape. Guided by our 6 core values, we're a 150-player strong team of young, ambitious, and relentless individuals breaking all rules and helping people leaders across the world rewrite the rules of employee engagement.
As the Product Marketing Manager, you will represent both the voice of our customers and inFeedo's voice in our market. You'll take the lead in Sales Enablement and GTM initiatives for our products, working closely with leaders from sales, product, marketing, and the Founders. Your role will be crucial in developing and executing strategies that enhance our market presence and drive enterprise deal success.
No. of positions: 1
What will you be doing
- Sales Enablement: Build custom solutions & sales enablement collaterals to help improve ENT deal win rates.
- GTM for Use Cases & 10x Features: Collaborate with Demand Gen, SDR, and Sales teams to research and create GTM campaigns for enterprises. Support these teams with ads, web pages, emails, decks, 1-pagers, talk-tracks, objection handling and videos to effectively communicate our product's value.
- Launches & Releases: Partner with the Product team to prepare and execute internal and external release notes, launch campaigns, and product communications. Work closely with PM and CSM teams to drive awareness and adoption within customer cohorts.
- Website: Own & continuously improve the website messaging, narrative & design experience to ensure an engaging and effective user experience.
Is this you
- Total experience: 3-5 years, out of which 2-3 years of Product Marketing or Content in an enterprise SaaS company with a sales-led GTM model.
- Solid Brand Judgment: Ability to identify and evaluate marketing design examples from the industry, distinguishing between bad, good, and next-gen designs.
- Extremely Articulate: Proficient in communicating core concepts clearly, concisely, and memorably. Capable of crafting simple yet creative headlines for webpages, ads, and presentations. Skilled at deriving key points and showcasing them effectively.
- Familiarity with C-Level ICP: Prior experience engaging with Enterprise and C-Level ICPs in a sales-led motion within a SaaS company.
- Super Agile: Willingness to move quickly, iterate weekly, and persistently solve challenges. Flexibility to unlearn and a high bias for action.Comfortable with the uncertainty and turbulence of startups, with the ability to work autonomously (with limited to no hand-holding).
Brownie Points
- Experience in a high-growth startup environment
- Experience in crafting impactful creative copy for various marketing channels (webpages, ads, slides).
- Alignment to our core values
