One Impression is India's largest and first-of-its-kind Full-Stack IMaaS (Influencer Marketing as a Service) Platform. We help brands manage high-impact influencer marketing campaigns. We are active in over 12 countries including India, US, Australia, the Middle East, etc, and have a network of over
- 5 Mil + influencers across Instagram & YouTube. Our creator network is one of the largest ranging from top celebrities to nano creators in 10+ languages.
Backed by some of the top investors in the country including founders of Livspace, MamaEarth, Vedantu, Wow Skin Sciences, OML, People Group etc. as well as celebrities like KL Rahul, Zakir Khan, Masoom Minawala, our ultimate vision is to capture 25% of the global media spend by becoming the world's de-facto influencer marketing platform.
We are strong believers that our people are the pillars of our success. It is our people who drive our incredible growth. If you are excited about solving complex world problems, we are looking for you!
Key Responsibilities:
Own Product Vision and Roadmap: Define and maintain the product vision and architecture, developing and managing the product roadmap to align with our overall business strategy and goals.
Product Improvements: Take ownership of planned product improvements, tracking them from conception through to implementation.
Translate Strategy into Requirements: Translate product strategy into detailed requirements and prototypes that guide the design and development process.
Data-Driven Prioritization: Use data analytics and user feedback to prioritize product features and enhancements, ensuring we focus on what matters most to our users.
Monitor Product Performance: Continuously monitor product performance and engagement metrics to inform ongoing product development and improvement.
Industry and Competitor Insights: Stay updated on industry trends and competitor activities, understanding our customers alternatives and helping execute a product positioning strategy that sets us apart from the competition.
Identify Opportunities for Innovation: Identify opportunities for innovation and differentiation to ensure our platform remains competitive and cutting-edge.
Lead User Experience Initiatives: Spearhead the end-to-end influencer experience, ensuring a seamless, personalized, and engaging journey from onboarding to ongoing engagement.
Platform Enhancements: Drive platform initiatives to enhance our offering, using data insights to personalize the influencer experience and introduce innovative engagement and monetization models.
Integration Management: Oversee the integration of the Influencer Application with our Core Services and Platform, ensuring a cohesive and unified user experience.
Cross-Functional Collaboration: Work closely with design and engineering teams to translate vision into reality, ensuring products are not only feasible but also exceed user expectations.
Strategic Decision-Making: Engage in strategic decision-making, balancing user needs with business goals to guide the product roadmap and achieve impactful results.
Team Leadership: Mentor and support junior Product Managers, fostering a culture of excellence and innovation within the team.
Qualifications:
Bachelor's degree in Business, Computer Science, Engineering, or a related field. MBA is a plus.
4+ years of experience as a Product Manager, in transportation, logistics, or on-demand services.
Proven experience with applications for influencer platforms or similar user bases.
Strong understanding of user-centered design principles and best practices.
Experience with gamification techniques in product design.
Excellent analytical, problem-solving, and decision-making skills.
Strong communication and interpersonal skills.
Proficiency in product management tools and software.
