In our line of work, life isn t a given - it s the ultimate goal. When life takes an unexpected turn, our technology and solutions enable caregivers to make informed diagnostic decisions to improve patient care. This is our shared purpose at Radiometer and what unites all 4000 + of us - no matter our roles or where in the world we re located. Creating impactful innovations like ours, doesn t happen overnight - it requires uncompromising persistency, passion, and a desire to make a difference. Here, you can learn, grow, and chart an uncommonly diverse career.
Radiometer is proud to work alongside a community of six fellow Diagnostics Companies at Danaher. Together, we re working at the pace of change to improve patient lives with diagnostic tools that address the world s biggest health challenges.
The Product Manager , Blood Gas for Radiometer is responsible to build the strategy , develop marketing action plan, product lifecycle management, define segmentation and drive growth, profitability for Blood Gas Point of Care Testing (POCT) ma rket segment.
This position is based in Mumbai and will be working in an o nsite setup . At Radiometer, our vision is to improve global healthcare with reliable, fast, and easy patient diagnoses. You will be a part of the Marketing Product Management Team and report to the Marketing Manager . If you thrive in a multifunctional fast paced role and want to work to build a world - class Marketing organization read on..
In this role, you will have the opportunity to:
- Work in close collaboration with Sales, Service other functions to execute strategic and tactical programs for increasing brand awareness and market penetration and achieve revenue targets with market intelligence.
- Analyze key metrics that define success such as forecasting, conducting market surveys, evaluating market trends, measuring customer critical success factors through interaction with customers.
- Implementation of integrated strategies encompassing advertising, promotions, and work in conjunction with Global Marketing Team for designing artwork collaterals.
- Provide sales team with necessary tools and training to successfully represent Radiometer, win against competition and be a trusted partner.
- Key Expert development in conjunction with sales management
- Cultivate strong relationships with external customers/key experts through regular client visits and utilize those to strengthen the competitive position and performance
- End to end support from product launch to managing the product lifecycle, which includes all the marketing initiatives but does not limit to that; but also covers regulatory, supply chain, pricing and forecasting
The essential requirements of the job include:
- E ducational qualification - B . Sc . /M.Sc. Preferably with an MBA
- 8 + years of product management/marketing experience in POC , IVD products
- Knowledge and understanding of laboratory POC practices .
- Good communication , presentation skills and interpersonal skills .
- Experience in product launching and product life - cycle management.
It would be a plus if you also possess previous experience in :
- Sales experience in the healthcare/IVD industry
