Being first is in our nature. Netcore cloud is first and leading AI/ML-powered customer engagement and experience platform (CEE) that helps B2C brands increase engagement, conversions, revenue and retention. Our cutting-edge SaaS products enable personalized engagement across the entire customer journey and build amazing digital experiences for business of all sizes. Our CEE platform includes 6 products Customer Engagement, Email, Personalization, Product Experience, Customer Data platform (CDP) & Raman our AI engine. Netcore has a perfect combo of experience as well as an agile mind. We currently work with 5000+ enterprise brands and serve more than 70% Unicorns in India, making us among the top-rated customer engagement & experience platform. Headquartered in Mumbai, we have 10 offices globally and serve customers in 25+ countries including United States and European markets. Being certified as a Great Place to Work for three consecutive years only reinforces Netcores principle of being a people-centric company where you will not be just an employee but a family member of the organization. A career at Netcore is more than just a job its an opportunity to shape the future. For more information, please visit netcorecloud.com or follow us on LinkedIn
The Role
Responsibilities
- Strategic Positioning: Craft and implement PR strategies that establish Netcore as the premier choice in the minds of key influencers, CMOs, and industry leaders, ensuring our brand and solutions are central to industry discourse.
- Content Development: Generate high-quality, engaging content, including press releases, articles, and pitches that effectively communicate our value proposition to our target audience and media outlets.
- Influencer Engagement: Identify, engage, and maintain relationships with key influencers, CMOs, and thought leaders in the Martech space, promoting collaboration and advocacy for our brand.
- Media Mastery: Build and sustain strong media connections that enhance Netcore's visibility and positioning across relevant channels, ensuring our narrative is consistently represented.
- Collaborative Strategy: Align PR initiatives with broader marketing and company objectives, working closely with internal stakeholders to create cohesive and impactful campaigns.
- Impact Analysis: Measure and report on the effectiveness of PR activities, using insights to refine and optimize future strategies.
Ideal Profile
Qualifications
- Demonstrable experience in PR, especially in positions of influence within the Martech, SaaS, or related sectors.
- Exceptional content creation and editing skills, with an ability to convey complex ideas compellingly.
- Established network within the Martech industry, including influencers, CMOs, and media outlets.
- Expertise in strategic PR planning and execution, with a track record of achieving significant brand visibility.
- Self-starter capable of independently leading comprehensive PR campaigns.
- Excellent communication and interpersonal skills, adept at building and maintaining professional relationships.
- Located in Mumbai, with flexibility for travel as needed.
What's on Offer
- Opportunity to make a positive impact
