We are seeking a highly skilled and results-driven PPC Expert to join our dynamic team. The ideal candidate will have a deep understanding of PPC strategies and a proven track record of managing successful ad campaigns across various platforms. As a PPC Expert, you will be responsible for creating, optimizing, and managing PPC campaigns to drive traffic, increase conversions, and maximize ROI.
Key Responsibilities:
Campaign Management:
- Develop, implement, and manage PPC campaigns across platforms such as Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, and others.
- Conduct keyword research, competitor analysis, and audience targeting to optimize campaign performance.
- Create and manage ad copy, landing pages, and bid strategies to achieve campaign objectives.
Performance Analysis:
- Monitor and analyze campaign performance using tools like Google Analytics, Google Ads reports, and other analytics platforms.
- Prepare regular performance reports and provide actionable insights to improve campaign effectiveness.
- Adjust strategies and budgets based on performance data and industry trends.
Budget Management:
- Develop and manage PPC budgets, ensuring optimal allocation and effective spend.
- Forecast and track budget spend to maximize ROI and achieve client goals.
Collaboration:
- Work closely with the marketing team, designers, and content creators to ensure alignment between PPC campaigns and overall marketing strategies.
- Communicate campaign progress, results, and recommendations to clients and stakeholders.
Continuous Improvement:
- Stay up-to-date with industry trends, platform updates, and emerging technologies.
- Continuously test and refine PPC strategies to enhance campaign performance and achieve client objectives.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- years of experience managing PPC campaigns, with a proven track record of success.
- Proficiency in PPC platforms (Google Ads, Bing Ads, Facebook Ads, etc.) and analytics tools (Google Analytics, etc.).
- Strong analytical skills and the ability to interpret data to drive decision-making.
- Excellent communication skills, both written and verbal.
- Ability to work independently and manage multiple projects simultaneously.
Job Type: Full-time
Pay: 8,086.00 - 27,000.00 per month
Schedule:
Supplemental Pay:
- Performance bonus
- Yearly bonus
Experience:
- total work: 1 year (Required)
Work Location: In person
