Job Overview:
We are seeking a highly motivated Performance Marketing Specialist with expertise in Meta lead generation and a proven track record in e-commerce sales. The ideal candidate will be a certified digital marketing professional who can drive impactful campaigns, optimize performance, and contribute to the overall growth of our brand.
Key Responsibilities:
- Develop, execute, and manage performance marketing campaigns across various digital platforms, with a focus on Meta lead generation.
- Analyze and optimize campaigns to maximize ROI, drive conversions, and increase e-commerce sales.
- Collaborate with the creative team to design compelling ads that resonate with our target audience.
- Optimize product listings on eCommerce platforms (e.g., Amazon, Flipkart) to improve visibility and drive sales.
- Analyze and optimize marketing campaigns to maximize ROI and improve customer acquisition.
- Collaborate with the eCommerce team to enhance user experience and increase conversion rates.
- Monitor and report on key performance metrics, providing actionable insights and recommendations.
- Manage budgets, forecast performance, and allocate resources effectively across campaigns.
Qualifications:
- Certification in Digital Marketing is required.
- 1 - 2 Years experience in Performance marketing.
- Proven experience in Meta lead generation and driving successful e-commerce sales.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Experience with digital marketing tools and platforms, including Google Analytics, Google Ads, Facebook Ads Manager, and others.