Location: Sultanpur, Delhi
Company: QPe
Job Type: Full-Time
About Us:
QPe is a cutting-edge SaaS company revolutionizing the eCommerce landscape with innovative solutions that empower businesses to thrive online. As a fast-growing startup, we are committed to driving results for our clients through strategic marketing and sales initiatives. We are on the lookout for a dynamic and experienced Performance Marketing Specialist who can take our brand to the next level with 360-degree marketing expertise.
Job Description:
We are seeking a Performance Marketing Specialist with a proven track record in SaaS marketing who excels in creating and executing 360-degree marketing campaigns. The ideal candidate will have extensive experience running successful campaigns across various platforms including Meta (Facebook & Instagram), YouTube, LinkedIn, and more. You will be responsible for developing and implementing go-to-market (GTM) strategies, optimizing marketing and sales funnels, and driving conversions across digital channels.
Key Responsibilities:
- 360-Degree Marketing Campaigns: Plan, execute, and optimize multi-channel marketing campaigns across Meta, YouTube, LinkedIn, Google Ads, and other relevant platforms.
- GTM Strategy: Develop and implement comprehensive go-to-market strategies that align with our business goals, driving awareness, engagement, and conversions.
- Digital Marketing & SEO: Lead digital marketing initiatives, including search engine optimization (SEO), content marketing, and online advertising to maximize visibility and traffic.
- Email & WhatsApp Marketing: Design and execute targeted email and WhatsApp marketing campaigns to nurture leads, engage customers, and drive conversions.
- Affiliate & Influencer Marketing: Manage and grow affiliate marketing programs and collaborate with influencers to expand brand reach and boost conversions.
- Marketing & Sales Funnels: Develop, monitor, and optimize marketing and sales funnels to increase lead generation, conversion rates, and customer retention.
- Analytics & Reporting: Use data-driven insights to monitor campaign performance, analyze ROI, and make informed decisions to enhance marketing strategies.
- Cross-Functional Collaboration: Work closely with the sales, product, and creative teams to ensure marketing efforts are aligned with business objectives and brand messaging.
Qualifications:
- Bachelors degree in Marketing, Business, or a related field.
- 4+ years of experience in performance marketing, particularly within the SaaS industry.
- Strong experience in running successful campaigns on Meta, YouTube, LinkedIn, Google Ads, and other digital platforms.
- Proven expertise in developing and executing GTM strategies, marketing, and sales funnels.
- Solid understanding of digital marketing channels, including SEO, PPC, email marketing, and affiliate marketing.
- Analytical mindset with experience in using data to drive marketing decisions and optimize performance.
- Excellent project management skills with the ability to manage multiple campaigns simultaneously.
- Strong communication and collaboration skills with experience working in cross-functional teams.
- Ability to work in a fast-paced, dynamic environment and adapt to changing priorities.
What We Offer:
- A collaborative and innovative work environment within a fast-growing startup.
- Opportunities for professional growth and career advancement.
- Competitive salary and benefits package.
- The chance to make a significant impact on the growth and success of our SaaS product.
How to Apply:
If youre a results-driven marketing professional with a passion for SaaS and a knack for driving conversions, we want to hear from you! Please submit your resume, a cover letter, and examples of successful campaigns youve managed to [Confidential Information].
Join QPe and help us revolutionize the eCommerce industry with innovative and effective marketing strategies.
