Domnic Lewis has been mandated to hire a Performance Marketing Specialist (D2C) for Thane location
Key Responsibilities:
- Manage and optimize digital marketing campaigns across Facebook and Google Ads to drive performance for the companys D2C website.
- Conduct market research, track key ad metrics, and report on campaign performance.
- Perform A/B testing to enhance campaign effectiveness and ROI.
- Collaborate with creative teams for sales promotions and work with external agencies for marketing partnerships.
- Optimize ad copy and landing pages to improve user engagement and conversions.
Experience & Qualifications:
- 2+ years of experience in SEM and Social Media Marketing, focusing on D2C websites.
- Proficiency in Google Analytics, Facebook Ads Manager, Affiliate Marketing, and MS Excel.
- Strong communication skills.
Competencies:
- Strong negotiation, persuasion, and relationship management skills.
- Consumer understanding and data-driven decision-making.
Behavioral Traits:
- Strategic thinker with a hands-on approach.
- Proactive, disciplined, and eager to experiment and innovate.