Job Title: Performance Marketing Specialist
Location: Malviya Nagar, South Delhi
Company: Clove Dental
Experience: 5 years+
Overview:
Clove Dental is seeking a seasoned Performance Marketing Specialist to join our head office at Malviya Nagar, South Delhi. The ideal candidate will have 5 years or more of experience in performance marketing, with a proven track record of driving measurable results through digital advertising campaigns. As a Performance Marketing Specialist, you will play a pivotal role in developing and executing strategies to enhance our online presence, drive customer acquisition, and optimize ROI across various digital channels.
Responsibilities:
- Develop and implement comprehensive performance marketing strategies to drive customer acquisition, increase brand awareness, and achieve business objectives.
- Manage and optimize digital advertising campaigns across multiple platforms, including Google Ads, Facebook Ads, LinkedIn Ads, and other relevant channels.
- Conduct thorough keyword research, audience segmentation, and ad copy optimization to improve campaign performance and ensure maximum ROI.
- Monitor campaign performance metrics, analyze data insights, and generate regular reports to track KPIs and identify areas for optimization and improvement.
- Collaborate closely with the creative team to develop impactful ad creatives, landing pages, and marketing assets that resonate with target audiences and drive engagement.
- Stay informed about industry trends, best practices, and emerging technologies in performance marketing, and leverage this knowledge to implement innovative strategies and stay ahead of the competition.
- Conduct rigorous A/B testing and experimentation to optimize campaign elements such as ad creatives, targeting parameters, and landing page designs.
- Work collaboratively with cross-functional teams, including marketing, sales, and analytics, to align performance marketing efforts with overall business goals and objectives.
Job Type: Full-time
Pay: 750,000.00 - 900,000.00 per year
Benefits:
- Flexible schedule
- Health insurance
- Provident Fund
Schedule:
Supplemental Pay:
Application Question(s):
- How soon can you join the organization
Experience:
- Performance marketing: 4 years (Preferred)
Work Location: In person
