What are we looking for
- We are looking for an aspiring Performance arketing Specialist, to help us with planning and implementing innovative Paid Advertising campaigns to grow the user base, traffic, and engagement for our clients globally and perform market research while strategizing with other marketing professionals and creating content to aid in the success of marketing campaigns.
Roles and Responsibilities
- Creating and executing a strong performance marketing strategy & execution plan.
- Working closely with the administration to share channel transformation improvement thoughts, input and present outcomes.
- Creating & optimizing campaigns across the digital landscape Facebook AdWords (Search, Display), Youtube, LinkedIn, Twitter
- Collaborating with the content team & providing data insights.
- Decide on appropriate placement of ads.
Requirements
- Must have experience in the related field.
- Hands-on experience in Google Analytics, Google Tag Manager and/or other tracking software.
- Must have good knowledge on Google AdWords and Analytics certifications.
- Experience in marketing automation concepts like- tools, scripts, APIs, dynamic/triggered campaigns.
- Must have Programmatic advertising experience.
- Must be a highly goal-oriented individual and have excellent communication skills.
