Performance Marketing - Meta

DESIGNATION : Performance Marketing - Meta

• QUALIFICATION : Bachelor's degree in Marketing, Advertising, Business, or a related field (preferred)

• LOCATION / LOCALITY : Gurgaon.

• CTC : Up to 10-11 Lakhs Per Annum

• EXPERIENCE: 3-4Years

• WORK DAYS : 5 days a week (shall be available Sat/Sun, in case required)

• WORK TIMINGS : 9:30 AM - 6:30 PM

• NOTICE PERIOD : 0-15 DAYS.

PLEASE SHARE YOUR RESUME ON MY WHATSAPP NUMBER: +91 74119 78909

• OR MAIL US:

[Confidential Information]

• INTERVIEW PROCEDURE : 2 ROUNDS - 1ST ROUND TELEPHONIC WITH HR - 2ND ROUND GMEET(WITH MANAGERS & OTHER PANELISTS), LATER SALARY NEGOTIATION ROUND 3,Face to face interview

• SKILLS REQUIRED:

Proven experience managing SEM campaigns, preferably in a fast-paced tech or digital
marketing environment.

• Expertise in Google Ads and other search engine platforms.

Strong analytical skills and experience with data analysis and reporting tools.

• Solid understanding of performance marketing, conversion, and online customer

acquisition.

• Ability to work independently and collaboratively in a cross-functional team environment.

Excellent communication and project management skills.

• ROLES & RESPONSIBILITIES:

Plan, execute, and optimize paid search campaigns across Google Ads and other search
platforms.

• Conduct keyword research and analysis to guide campaign strategy.

Monitor and analyze campaign performance data to identify trends and insights, and

optimize performance based on those insights.

• Manage budgets and bidding strategies to achieve target KPIs (Key Performance Indicators)

such as ROAS (Return on Ad Spend) and CPA (Cost Per Acquisition).

• Collaborate with internal teams to develop landing page strategies that improve conversion

rates.

• Stay updated on industry trends and best practices in SEM and share insights with the

broader marketing team.

• Provide regular reporting on campaign performance and make data-driven recommendations

for continuous improvement.

• Test and iterate on ad copy and creative to improve ad performance.

Job Type: Full-time

Benefits:

• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Education:

• Bachelor's (Preferred)

Experience:

• Total: 3 years (Required)

SEM Campaigns: 2 years (Required)

• Google Ads: 2 years (Required)

Data Analysis: 2 years (Required)

• Reporting Tools: 2 years (Required)

* Marketing/Advertising: 2 years (Required)

Work Location: In person

Application Deadline: 15/08/2024