We are looking for a Digital Marketing Manager to join our marketing agency. You will be responsible to set up and manage our clients overall digital marketing strategies & campaigns
Develop and implement all advanced digital marketing campaigns e.g. Pay-per-click (PPC)/Pay-Per-Performance (PPP), Search Engine Marketing (SEM)/Search Engine Optimization(SEO), Email or SMS Marketing campaigns
- Measure the overall ROI and KPIs of all digital marketing campaigns
Identify current marketing trends and insights- Optimize the costs and campaign performance based on these insights
Develop creative digital marketing growth strategies
- Plan, execute and measure conversion tests to create strategic planning accordingly
Work with internal teams to create landing pages and improve the consumer experience- Use your analytical abilities to assess the experience of our audience over multiple channels
Help in setting and optimizing marketing funnels (e.g., click funnel, conversion funnel, etc.)
Bachelor's degree in Marketing, Business or related field
- Proven 4+years of experience in Digital Marketing Manager, Digital Marketing Specialist or a similar role in the Marketing Department
Working knowledge of leading and managing SEO/SEM campaigns.- Google Ad Certification will be preferred.
Ability to identify target audiences and devising effective campaigns.
- Working experience in optimizing landing pages and user funnels.
Familiar with website analytics tools like GA- Good knowledge of ad serving tools like Epom, DART, Aglare, Adzerk, etc.
Outstanding experience in setting up and optimizing Google Adwords campaigns
- Exceptional knowledge of content management and email marketing software
Good understanding of digital advertising platforms (Google, FB, Insta, Youtube, Linkedin, Marketplace)- Great interpersonal skills
Exceptional oral and written communication skills
- Ability to manage and handle multiple clients / projects at once
Outstanding problem-solving skills- Exceptional attention to detail
Good time management abilities
- Strong decision-making skills
We are a rapidly growing 8 year old digital marketing agency based out of Marol & Thane (Mumbai) with clients in both b2b & b2c sectors. We offer branding, packaging, space design and end-to-end digital marketing services like social media marketing, influencer marketing, Google, Facebook, LinkedIn advertising, marketplace advertising, graphic designing, content creation, copywriting, email marketing, marketing consulting, and so on.
For this role, we provide flexible working hours and are open to a hybrid working model (a mix of work from home & work from office days). Those looking to gain valuable online media experience with a start-up agency are encouraged to apply.
Job Types: Full-time, Permanent
Benefits:
Schedule:
Education:
Experience:
- Digital marketing: 4 years (Required)
Location:
- Wagle Estate, Thane, Maharashtra (Preferred)
Work Location: In person
