Performance Marketing Executive

Job Title: Performance Marketing

• Location: Chandivali

• Company: Edot Services

Plan, execute, and optimize performance marketing campaigns across multiple channels including Google Ads, Facebook Ads, Instagram, LinkedIn, and others.

• Analyze campaign performance and provide actionable insights to improve ROI, CAC, and overall campaign effectiveness.

Manage budget allocation, bid strategies, and A/B testing to maximize campaign performance.

• Collaborate with the creative team to develop engaging ad creatives and copy that align with campaign objectives.

Conduct keyword research and competitive analysis to identify opportunities for growth.

• Monitor and report on key metrics such as CTR, CPC, conversion rates, and ROI.

Stay updated with the latest trends and best practices in digital marketing and performance marketing.

• Utilize tools like Google Analytics, SEMrush, and other marketing analytics platforms to track and measure campaign success.

• Requirements

Proven track record of managing and optimizing PPC campaigns.

• Strong analytical skills and experience with data-driven decision-making.

Proficiency in Google Ads, Facebook Ads Manager, and other digital advertising platforms.

• Excellent understanding of conversion tracking and analytics tools (e.g., Google Analytics, Hotjar).

Strong communication skills with the ability to present data and insights clearly.

Job Types: Full-time, Permanent

Pay: From 15,

• 00 per month
  
  Benefits:
• Flexible schedule

Paid sick time
Schedule:

• Day shift

Fixed shift

Education:

• Bachelor's (Required)

Experience:

• Performance marketing: 1 year (Required)

* total work: 1 year (Preferred)

• Marketing: 1 year (Preferred)

Language:

• English (Required)

Work Location: In person