End-to-end management of performance marketing activity across all relevant channels.
Create, set up, monitor, and improve performance campaigns on search and social
Supporting performance marketing activity across additional channels and working closely with the Digital Strategy Lead to implement, optimize and report on performance.
Ensure messaging across all channels are consistent and aligned.
Optimize audience strategies.
Ensure budget is spent across performance channels efficiently.
Track and report on key performance indicators of media activity.
Qualifications
2-4 years of hands-on experience in the field.
Skills in search platforms including; Google AdWords, etc.
Understanding of social media advertising across major platforms (LinkedIn, Twitter,
Instagram, Facebook).
Understanding of tech to draft strategies in cyber security, SaaS, etc.
Understanding of Website Analytics.
Keyword Research skills.
Experience working on a Performance Media (SEM and Social) strategy
