Title: Performance Marketer - Google Ads
Location: Pune - Full time office Job
Exp: 2- 4 Years
Timing: 3pm -11pm | Monday to Saturday (2nd & 4th Sat Off)
Joining: Immediate
We are looking for a tech-savvy Performance Marketer for Google Ads to manage our PPC marketing campaigns. You will be required to conduct and analyze keyword research, design and implement pay-per-click (PPC) campaigns, and measure paid advertising performance analytics.
Roles & Responsibilities:
- Handle paid media campaigns for Big budget clients
- Create Hyperlocal Search ad campaigns from scratch. Building and optimizing campaigns on Google Ads.
- Able to Manage shopping campaigns
- Specialized in handling different campaigns segment like Search, Display and Mobile App.
- Expert in Google Ads Policy Segment.
- Creating media plans for prospect clients.
- Research keywords and strategize the best plan ahead for business (keyword selection, bidding and audience targeting)
- Periodically audit accounts and suggest any optimization or sanity changes to the team
- Provide suggestions related to account structure and optimization to improve the product
- Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking.
- Increase customer satisfaction by resolving customer issues regarding different campaigns of Google Ads.
- Lead projects and analyze data to identify opportunities for improvement
- Measure and report performance of all digital marketing campaigns and assessed against ROI and KPIs and helped customer to get it done more better.
- Track, report, and analyze website analytics and campaigns
- Help the teammates to achieve the basic deliverables
