Job Summary:
Are you a digital marketing enthusiast with a keen interest in PPC Whether you are just starting your career or have up to 3 years of experience, we invite you to join our team as a PPC Specialist. You will play a crucial role in managing and optimizing our clients paid search campaigns, ensuring maximum ROI and performance.
Key Responsibilities:
- Campaign Management: Create, monitor, and optimize PPC campaigns across various platforms (Google Ads, Bing Ads, etc.).
- Keyword Research: Conduct in-depth keyword research to identify opportunities and trends.
- Ad Copywriting: Develop compelling and effective ad copy that aligns with campaign goals and targets the right audience.
- Performance Analysis: Analyze campaign performance data, generate reports, and provide actionable insights for improvement.
- A/B Testing: Implement and evaluate A/B tests to optimize ad performance and landing pages.
- Stay Updated: Keep abreast of the latest trends and best practices in PPC and digital marketing.
Qualifications:
- Experience: 0-3 years of experience in PPC or a related digital marketing role.
- Education: Bachelor's degree in Marketing, Business, Communications, or a related field.
- Skills: a. Basic understanding of PPC principles and platforms.
- Strong analytical skills and proficiency in using analytics tools (Google Analytics, etc.).
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team.
- Strong organizational skills and attention to detail.
Preferred Qualifications:
- Certification in Google Ads or Bing Ads.
- Familiarity with SEO and other aspects of digital marketing.
- Experience with PPC tools like SEMrush, SpyFu, or similar.
How to Apply:
If you are ready to take your PPC career to the next level and make a significant impact, we would love to hear from you! Please send your resume and a cover letter to [Confidential Information] with the subject line PPC Specialist Application
Join us at Offshore Marketers and be a part of our exciting digital marketing journey!