Paid Media Specialist

• Excellent written and verbal communication skills
• Strong analytical and problem-solving skills.
• Flexible to long working hours.
• Hands-on experience on any Task Management Software like Asana and Wrike.

As a Paid Media Specialist, you will get to do more than just manage online

advertisements. You will be responsible for ensuring paid media projects are

successfully planned and executed while contributing to the growth of the company via

paid media strategies.

More specifically, you ll get to

Develop, execute, and optimize cutting-edge digital campaigns from conception

to launch

Work cross-departmentally to align campaign strategies and goals across the

organization

Provide ongoing actionable insights into campaign performance to relevant

stakeholders

Define, measure, and evaluate relevant paid media KPIs

Build out media buys for various ad platforms and oversee the day-to-day

execution of paid media

Oversee and manage the overall paid media budget

Conduct in-depth keyword and website research, ad grouping, and audience

targeting

Maintain knowledge of industry best practices and new technologies