We are looking for dynamic and self driven candidate to join our team.
The basic role of the Assistant Manager - Paid Media is to help achieve the business goals of our clients. They will be involved in executing complex B2B marketing campaigns across a variety of paid media channels (Google, Facebook, Instagram, LinkedIn & Bing).
Key Roles And Responsibilities
- Work on projects on Paid Media SEM, Display, Social media on different clients.
- Apply line functions, operations, management viewpoints and organization process, policies and practices that affect each phase of business.
- Analyse, track and optimize on an ongoing activities basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.
- Setting performance goals and objectives with mentor supervisor
- Budgets are spent within daily / monthly limits as assigned
- Assistance to domain seniors in studying forecasting market needs, planning executing product launches and campaigns.
- Learning taking up the preparation of the Monthly, Quarterly yearly digital performance with various Media Brand team
- Reviewing the new technologies and keeping updated at the forefront for developments in Digital marketing.
- Become proficient in bidding strategy and track bids in line with marketing objectives and budgets to maintain desired ranking on select search engines.
- Study competition and recommend /implement changes to gain edge above competition.
- Become proficient in running Online Marketing campaigns, specializing in Pay Per Click (PPC), Display Marketing, Search Engine Optimization, Social Media Marketing, Social Media Marketing, UAC & Shopping Campaigns.
- Provide oversight and work closely with the other team members to meet client goals.
- Experience with Appsflyer and Firebase, and previous work on app-based marketing campaigns.
Experience - 4+ years
Looking for candidate who can join immediately or within 15 days.
Please note: This role may requires working at the client's location.
Skills: paid media,google ads,facebook ads
