Off-Page SEO Specialist

Job Title: Off-Page SEO Specialist

Location : Vashi Navi Mumbai

Experience : 1 - 3 Years

Industry : Digital marketing company

Job Type: Full time

Workplace: On-site

Responsibilities:

Backlink Acquisition:

Research and secure high-quality backlinks from authoritative websites relevant to our industry niche, aiming for 2500 backlinks monthly.

Outreach Campaigns:

Develop and execute outreach campaigns to establish connections with webmasters, bloggers, influencers, and industry professionals for link building opportunities.

Content Promotion:

Collaborate with the content marketing team to promote existing and new content assets across various online platforms, amplifying content reach and attracting organic backlinks.

Directory Submissions:

Manage directory submission strategies to ensure our website is listed on relevant directories and industry-specific platforms.

Guest Posting:

Identify reputable websites and blogs for guest posting opportunities, creating engaging guest posts with relevant backlinks to our website.

Monitor Backlink Profile:

Utilize SEO tools to monitor and analyze the backlink profile of our website and competitors, identifying opportunities for link acquisition and potential risks.

Performance Reporting:

Prepare regular reports tracking key metrics such as backlink growth, referral traffic, domain authority, and search engine rankings, providing actionable insights for improvement.

Stay Updated:

Keep abreast of industry trends, algorithm updates, and best practices in off-page SEO, continuously researching and experimenting with new strategies.

Note- Generate a minimum of 2500 backlinks monthly to enhance website's off-page SEO performance.

Qualifications:

Bachelor's degree in Marketing, Communications, or a related field.

Proven experience in off-page SEO and link building strategies.

Strong understanding of search engine algorithms and ranking factors.

Excellent communication and interpersonal skills.

Proficiency in SEO tools such as SEMrush, Moz, or Ahrefs.

Ability to work independently as well as collaboratively in a team environment.

Detail-oriented with strong analytical skills.

Continuous learning mindset to stay updated with industry developments.