Skills:
Medical Writing, Content Creation, Medical Content, Social Media Engagement, Content Writing, SEO Optimization,
Job Description
Felix Hospital is well equipped to provide a high quality of personalized care for all your health and medical requirements.
We are seeking a skilled and creative Content Writer to join our Digital Marketing and Communications team. The ideal candidate will be responsible for producing high-quality, engaging, and informative content that effectively communicates our hospital's mission, services, and patient-centered approach. The Content Writer will play a crucial role in enhancing our online presence, engaging with our target audience, and maintaining consistent brand messaging.
Responsibilities
- Content Creation: Develop compelling and relevant content for various platforms, including the hospital website, social media, newsletters, blogs, brochures, press releases, and other marketing materials.
- Medical Content: Research and create accurate, well-researched, and medically accurate content that educates patients, families, and the general public about various medical conditions, treatments, procedures, and healthcare best practices.
- SEO Optimization: Incorporate SEO best practices to ensure that content is search-engine friendly and ranks well in search results.
- Brand Consistency: Maintain consistent brand messaging, tone, and style across all written materials to reflect the hospital's values and mission.
- Collaboration: Collaborate with various departments, medical professionals, and subject matter experts to gather information and insights for content creation.
- Content Calendar: Contribute to the development and maintenance of a content calendar to ensure timely delivery of content across different platforms.
- Editing and Proofreading: Review and edit content for grammar, spelling, punctuation, style, and accuracy.
- Social Media Engagement: Assist in managing social media accounts by creating engaging posts and responding to comments and messages when necessary.
- Stay Updated: Keep up-to-date with industry trends, medical advancements, and healthcare news to ensure content is current and relevant.
Qualifications
- Bachelor's/Master's degree in English, Communications, Journalism, Marketing, or a related field.
- Proven 3-5 years experience as a content writer, preferably in the healthcare or medical field.
- Strong writing, editing, and proofreading skills.
- Knowledge of medical terminology, healthcare practices, and patient engagement.
- Proficiency in SEO principles and content optimization.
- Familiarity with content management systems (CMS) and basic HTML.
- Excellent research skills and the ability to understand and communicate complex medical topics in an easily understandable manner.
- Creative thinking and the ability to generate innovative content ideas.
- Strong attention to detail and accuracy.
- Excellent organizational and time management skills.
- Ability to work independently and collaborate with a team.
Job Types: Full-time, Permanent
