Overview
About Annalect India
We are an integral part of Annalect Global and Omnicom Group, the second-largest advertising agency holding company in the world in terms of revenue and is the leading global marketing communications company. Our portfolio includes three global advertising agency networks: BBDO, DDB and TBWA; three of the worlds premium media services: OMD, PHD and Hearts & Science.
Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Business Support Services Market Research and Media Services. We are growing rapidly and looking for talented professionals like you to be part of this journey
Responsibilities
We have an exciting role for
Analyst - Media Monitoring.
Location - Gurgaon
Work timing - 4:00 pm to 1:00 am
Responsibilities:
- Use RSS reader software to review collected content and identify relevant media articles for reporting purposes
- Perform Google News searches to identify relevant media articles for reporting purposes
- Use broadcast monitoring software to identify and compile relevant broadcast media clips for reporting purposes
- Generate email-based alerts based on pre-defined templates.
- Support the team in various tasks like ongoing development and troubleshooting the issues faced with maintenance projects.
- Support data collection, data cleaning, and data synthesis efforts for research and communications measurement initiatives.
- Potentially participate in the following activities for clients or new business.
- Complete traditional or social landscape analyses.
- Clean data from landscape analyses to remove extraneous results, including press releases.
- Evaluate owned and competitive social channels.
- Regular data pulls from social listening topic to populate monitoring reports.
Qualifications
Qualifications:
- 3 to 5 years of experience using Google News to search for specific news content
- Experience working with RSS platforms such as Feedly
- Experience working with broadcast monitoring platforms such as Critical Mention strongly preferred
- Strong written and verbal communication skills (US English)
- Flexibility to work in US hours
- Ability to analyze data and extract the most salient points that provide important audience or market insights.
- Ability to exhibit reliable independent decision making & receive & act on constructive feedback provided
- Proficient in MS Office especially MS Excel and PowerPoint
- Good to have experience in Media Monitoring and Social Listening tools like Talkwalker, Brandwatch, Sprinklr, Konnect Insights, Meltwater, LexisNexis, Cision, Newswhip, etc.
