Develop and implement online campaigns that ignite growth for our clients products, leveraging expertise in both Google Ads and YouTube and major social media platforms (Facebook, Instagram, LinkedIn, Twitter).
Lead paid campaign execution across Google Ads, major social media platforms, and emerging channels.
Partner with client managers and innovation leaders, shaping strategies that drive engagement and propel business growth. Train and consult client teams, ensuring they maximise campaign effectiveness across all channels.
Learn, follow and demonstrate a strong understanding of internal policies and procedures.
Continuously monitor, analyse, and optimise campaigns for optimal performance across Google Ads and social media platforms.
Coordinate seamlessly with other channels to ensure integrated online advertising success.
Lead customer experience testing and optimisations throughout the customer journey (ad creative, ad placement, landing page experience, conversion forms, post-conversion relationship, A/B and multivariate testing, etc)
Partner with Product Marketing Managers to achieve their goals and develop integrated campaign programs.
The Essentials:
3-5+ years of experience in paid media platforms with a proven track record of creating, executing, and optimising high-performing campaigns across both Google Ads and major social media platforms (Facebook, Instagram, LinkedIn, Twitter).
Fluency in English is a must have.
Exceptional presentation skills, comfortable speaking about and presenting data to clients.
Collaborate effectively within a dynamic team and confidently present data insights to clients.
Think strategically about complex issues, formulating recommendations that drive high ROI.
Be proactive, disciplined, organised, and highly motivated to excel.
Not a must, but a plus:
Bachelors degree preferred, with a strong academic record and demonstrably successful analytical skills.
Familiarity with ad servers, campaign optimisation tools, and online tracking technologies is a plus.
Programmatic experience and managing direct buys on major social media platforms (Facebook, Instagram, LinkedIn, Twitter) are valued.
