Marketing Specialist

Company Overview

Ottermap is a leading provider of cutting-edge technologies and services, offering scalable solutions for landscaping and facilities maintenance companies of all sizes. We built our solutions by closely listening to our customers and understanding their expectations with our product. We know how to analyze this information and customize our offering to changing market needs.

Job Overview

We are looking for a Marketing Specialist to join our team at Ottermap, a leading provider of cutting-edge technologies and services for landscaping and facilities maintenance companies. As a Marketing Specialist, you will be responsible for developing and implementing marketing strategies to promote our products and services. This is a mid-level position, requiring 3 to 4 years of experience in marketing.

Qualifications and Skills

• Bachelor's degree in Marketing or a related field
• Proven 3 years of experience in developing and executing marketing campaigns
• Strong written and verbal communication skills
• Experience with email marketing and marketing automation tools
• Experience of business-to-business (B2B) marketing
• Experience in SaaS marketing is a plus
• Excellent content creation and copywriting skills
• Ability to analyze data and make data-driven decisions
• Strong interpersonal and relationship-building skills

Roles and Responsibilities

• Develop and implement marketing strategies to promote our products and services
• Conduct market research to identify customer needs and preferences
• Create and manage marketing campaigns across various channels
• Manage and update company website and social media platforms
• Write engaging content for marketing materials, including blogs, emails, and social media posts
• Collaborate with cross-functional teams to ensure brand consistency
• Track and analyze marketing campaign performance and make data-driven recommendations
• Build and maintain relationships with clients and partners
• Stay up-to-date with industry trends and best practices

If you have the skills and experience required for this role and are ready to contribute to the success of Ottermap, please submit your resume and cover letter to [Confidential Information]. We look forward to welcoming a new member to our dynamic sales team.