Job Description-
JOB PROFILE
JOB TITLE: Marketing Analyst
Effective Date: Immediate
DEPARTMENT: Sales & Marketing
REPORTS TO: Country Manager / VP- Sale
Summary
The Marking Support Coordinator is responsible for supporting our internal and external clients by providing efficient and timely sales and administrative support.
Responsibilities
2 Key Duties and Responsibilities
Responsibilities include, but are not limited to:
Project Management
- Involvement in various marketing projects and initiatives in a project leader role.
- Responsible for the overall initiation, process, organization of teams involved and final develerable with key guidance from Marketing department leaders
- Take a marketing concept and communicate it, either graphically or in written format, with the right messages to a specific market/audience.
Literature and Giveaway Fulfilment, Management & Reproduction
- Act as the central contact person to receive all requests for Marketing materials, giveaways, technical publications, etc. from sales reps, international offices/agents and customers;
- Ensure materials are picked, packed and shipped in a timely manner (personally or organizing temporary help);
- Maintain an accurate inventory listing of all literatures, giveaways, supplies and re-orders with various suppliers when necessary to ensure adequate supply;
- Assist with copywriting, editing and proofreading all marketing material;
- Act as the key liaison with our print/CD suppliers to facilitate reproduction of marketing materials;
- Drafting and editing content for product brochures, web sites and e-marketing campaigns;
- Assist in the creation of sales tools such as presentations and competitor fighting guides.
Tradeshow Support
- Prepare show manuals and process internal payments to suppliers;
- Package and ship show goods prepare documents required for customs papers;
- Coordinate shipping items for tradeshows around the world;
- Control, select and manage our inventory of show product & sample parts;
- Coordinate tradeshow lead retrievals, promotional and advertising opportunities;
- Attendance at global tradeshows may be required.
Communications Support
- Assist in internal publications production and management; Website Management Content, and Relationship/Pivotal maintenance;
- Draft internal memos, coordinating and publish company e-newsletter, Hotline
- Ongoing Management of Sales/Marketing Portal and External Press Releases
Competitive Intelligence
- Gather data by tracking competitive ads and white space;
- Distribute Press Releases for new products to all magazine publications;
- Document sales leads through magazine publications, online subscriptions, and customer inquiries;
- Work with Sales Operations Analysis on market research initiatives.
Marketing Event Coordination
- Assist in organizing company events;
- Administer logistics for large customer visits such as local transportation, agendas, catering, meeting room set-up, plant tours, giveaways, and literature materials;
- Coordinate Tradeshow liaisons such as:
- Act as main contact for hotel accommodations for all employees in Canada and internationally for the event;
- Organize and gather all product samples received from agents/offices and customers for tradeshow display;
Other
- Make recommendations for productivity and/or method improvements;
- Ensure ISO guidelines are followed;
Providing services and support to internal and external customers, suppliers
Under the direct guidance from the Marketing Communications Manager, the Marking Support Coordinator assisting the Marketing Team with operational and administrative activities that support established business needs. The incumbent responds to both internal and external customers for marketing support in a timely manner.
Key resources: other people and/or capital and equipment
The incumbent interacts with other team Members to established goals. They will be responsible for communicating to other Team Members and Management when times are not realistic and deadlines will not be met. The incumbent co-ordinates with suppliers deadlines and budget expectations for marketing giveaways, marketing materials etc.
Decision Making
The incumbent of this role has completed the required training and acquired hands-on experience that will allow them to assist customers on basic questions/concerns with guidance from the Marketing Communications Manager. Identifies, researches, makes recommendations, creates cost analysis and meets deadlines regarding tasks/projects such as product launches and sales tools.
Qualifications
3 Qualifications
Education and Experience
The incumbent of this role must have a College Degree in Marketing, Business is preferred; with minimum of one to two (1-2) years related experience and/or training; or equivalent combination of education and experience. Working knowledge of Microsoft products including Word, Excel, Outlook and PowerPoint is required. Previous experience working in Marketing would be helpful, but is not required.
Other required level of technical and/or practical judgment to perform the work :
Ability to act on procedures/policies/documents such as basic customer inquires/concerns; ability to work and communicate effectively with other employees in the organization; and ability to cultivate positive relationships with internal and external stakeholders;
Effort and Work Environment
Physical and Sensory demands are representative of an employee working in a fast-paced office environment. While performing the duties of this job, the employee is regularly required to sit. The employee is frequently required use hands to finger, handle, or feel; reach with hands and arms; and talk or hear. Specific vision requirements are good general vision, ability to distinguish between colours, depth perception, and ability to adjust focus.
The incumbent in this role will work in the office environment and production plant. The noise level is moderate; safety boots and eye protection are required; the working area is climate controlled. May be required to travel infrequently North America and Europe 5%.
Who We Are
Hillenbrand (NYSE: HI) is a global industrial company that provides highly-engineered, mission-critical processing equipment and solutions to customers in over 100 countries around the world. Our portfolio is composed of leading industrial brands that serve large, attractive end markets, including durable plastics, food, and recycling. Guided by our Purpose Shape What Matters For Tomorrow we pursue excellence, collaboration, and innovation to consistently shape solutions that best serve our associates, customers, communities, and other stakeholders. To learn more, visit: www.Hillenbrand.com.
Mold-Masters
Mold-Masters is a global leader in the plastics industry. We design, manufacture, distribute, sell and service highly engineered and customized plastic processing equipment and systems. Our hot runners, temperature controllers, auxiliary injection and co-injection systems are utilized by customers of all sizes in every industry, from small local manufacturers to large worldwide OEM manufacturers of the most widely recognized brands. Over the course of our 50+ year history, we've built our reputation on delivering the best performance through our broad range of innovative technologies that optimize production to enhance molded part quality, increase productivity and lower part cost. Unlock your operations full potential with Mold-Masters. That's Performance Delivered. Mold-Masters is an operating company of Hillenbrand.
Who We Are
Milacron is a global leader in the manufacture, distribution and service of highly engineered and customized systems within the $27 billion plastic technology and processing industry. We are the only global company with a full-line product portfolio that includes hot runner systems, injection molding, extrusion equipment. We maintain strong market positions across these products, as well as leading positions in process control systems, mold bases and components, maintenance, repair and operating (MRO) supplies for plastic processing equipment. Our strategy is to deliver highly customized equipment, components and service to our customers throughout the lifecycle of their plastic processing technology systems. Milacron is a Operating Company of Hillenbrand.
Hillenbrand (NYSE: HI) is a global industrial company that provides highly-engineered, mission-critical processing equipment and solutions to customers in over 100 countries around the world. Our portfolio is composed of leading industrial brands that serve large, attractive end markets, including durable plastics, food, and recycling. Guided by our Purpose Shape What Matters For Tomorrow we pursue excellence, collaboration, and innovation to consistently shape solutions that best serve our associates, customers, communities, and other stakeholders. To learn more, visit: www.Hillenbrand.com.
EEO: The policy of Hillenbrand Inc. is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, Hillenbrand Inc. and our operating companies are committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at [Confidential Information] . In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying. At Hillenbrand, everyone is welcome to apply and Shape What Matters for Tomorrow.
