Marketing Manager for Web Agency

About us - Expert Village Media is a 13 years old ecommerce web design and development company based in USA and India.

We have a team of 40+ experts in USA & India.

Apply only if you have prior experience in same industry and you have worked for lead generation for a web design agency.

As a Marketing Manager for our dynamic web design agency, you will play a crucial role in developing and executing marketing strategies to promote our services, enhance brand visibility, and drive business growth. Your expertise will be instrumental in creating a strong online presence, attracting new clients, and fostering lasting client relationships.

Responsibilities:

1. **Lead generation**

- Develop and implement comprehensive marketing plans to high quality generate leads.

- Identify target markets and audiences for our web design services.

- Stay updated on industry trends and competitor activities to refine strategies.

2. **Digital Marketing:**

- Oversee the creation and execution of digital marketing campaigns.

- Manage SEO, SEM, and social media strategies to increase online visibility.

- Utilize analytics to measure and optimize campaign performance.

3. **Content Development:**

- Collaborate with the content team to create engaging and relevant marketing materials.

- Ensure website content is up-to-date, compelling, and aligns with SEO best practices.

4. **Brand Management:**

- Maintain and enhance the agency's brand identity.

- Develop and enforce brand guidelines across all marketing channels.

5. **Client Acquisition:**

- Implement lead generation strategies to attract potential clients.

- Work closely with the sales team to convert leads into clients.

6. **Client Retention:**

- Develop strategies to nurture and retain existing client relationships.

- Gather client feedback and use it to improve service offerings.

7. **Event Planning:**

- Organize and coordinate participation in industry events, conferences, and webinars.

- Leverage events for networking and business development opportunities.

8. **Budget Management:**

- Develop and manage the marketing budget effectively.

- Monitor expenses and ROI to ensure cost-effectiveness.

9. **Cross-Functional Collaboration:**

- Collaborate with design, development, and sales teams to align marketing efforts.

- Communicate effectively with internal stakeholders to gather insights and feedback.

Qualifications:

- Bachelors degree in Marketing, Business, or a related field.

- Proven experience in digital marketing, preferably within the web design or creative industry.

- Strong knowledge of SEO, SEM, and social media platforms.

- Excellent written and verbal communication skills.

- Creative thinking and the ability to bring fresh ideas to the table.

- Proficient in analytics tools for data-driven decision-making.

- Demonstrated ability to manage multiple projects and deadlines.

Join our team, and let's create some digital magic together!