Marketing Manager - Flavour Solutions

Position Summary:

The Marketing Manager - Flavour Solutions is responsible for understanding trends and customer/consumer behavior to drive category insights and innovation to foster customer intimacy and fuel McCormick growth plans.

Reporting to the Regional Marketing Manager - Flavour Solutions, the role will collaborate closely with Commercial and R&D teams to create and deliver growth plans with customers in India.

**Industry background: Food Ingredients & Flavours.

**Experienced in B2B marketing.

**Strong in strategic thinking, consumer insights, trend analysis, project management.

Key Responsibilities:

Conducts market/category/consumer trend analysis

• Recommend actions to support India Flavour Solutions growth.
• Understand the impact on customers innovation initiatives.

Support Category Growth Initiatives

• Provides the support for the initiation, discovery, exploration, & creation phases of strategic innovation in creating next generation of products.
• Collaborate cross functional teams to deliver on new product development efforts resulting in growth aligned to our business objectives.

Manages, plans and facilitates customer presentations/ideation/field immersions

• Develops plans that align with both customer and McCormick's core competencies.
• Engage customers with new ideas are customer/market relevant and that help drive project pipeline growth for India Flavour Solutions.

Support Flavour Solutions marketing systems and tools

• Works with Regional Marketing Manager - Flavour Solutions to create and maintain Flavour Solutions marketing systems and tools to optimize marketing effectiveness.

Provides updates on industry/global economic patterns, shift and trends

• Support mid/long term strategic planning for the India Flavour Solutions.

Qualifications/ Skills:

• Bachelor's degree in marketing / business / food science.
• 5+ years experience in a B2B marketing role.
• Project management.
• Stakeholder management / influence.
• Communications and presentation. Strategic thinking.
• Expected travel: 15-20%.