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Job Description:
- Identify new market opportunities and consumer insights to enhance brand positioning and product offerings.
-Develop and implement the overall marketing strategy to drive brand growth and market share in the FMCG sector.
- Foster innovation and product development to meet consumer needs and market demands.
- Lead product marketing efforts, including product launches, packaging, and pricing strategies.
- Monitor and analyze brand performance and market trends to ensure alignment with business objectives.
- Lead brand-building initiatives for Fresh Milk, including brand positioning, messaging, and creative development.
-10 to 15 years of overall experience required with at least 5 to 6 years in Dairy Industry
-Should have worked on branding and marketing strategy for minimum 5 years
Essential Skills:
Brand Strategy, Product Marketing, Fresh Milk, Marketing Strategy, Branding Strategy, Consumer Insights, Dairy Industry Experience
Mandates:
-10 to 15 years of overall experience required with at least 5 to 6 years in Dairy Industry
-Fresh Milk exp mandatory for min 5 to 6 years in their career
-Candidates who are willing to relocate will also work.
Relocation cost will be provided
-MBA (Marketing)
Additional Point can be added if Candidate is worked with the Companies mentioned below:
Parag Milk, Amul, Mother Dairy and other Diary Companies.
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Date Posted: 23/06/2024
Job ID: 82799295