A marketing and sales manager's responsibilities include:
- Developing sales strategies:Analyze market trends, customer needs, and competition to create strategies for increasing market share, acquiring new customers, and driving sales growth
- Managing sales:Manage sales to customers, from initial contact to order, in conjunction with marketing and business development plans
- Analyzing sales data:Review sales data and reports to make decisions and set sales goals
- Building client relations:Communicate with clients and provide assistance
- Collaborating with other departments:Work with other teams to develop strategies that increase sales and ensure marketing efforts align with the company's objectives
- Inspiring the sales team:Develop their team members skills, keep them motivated, and create a positive team culture
- Identifying and developing new products:Assess the performance of the current range and play a significant role in identifying and developing new products
- Developing marketing materials:Develop and implement social media strategies and internal and external marketing materials and initiatives
