Marketing Coordinator

Key Responsibilities:

Develop and execute email marketing campaigns to support business goals, such as driving

customer signups and acquiring new clients.

Manage subscriber lists and segment them effectively, ensuring data accuracy and up-to-date

information.

Analyze email performance metrics (open rates, click-through rates, conversions) and provide

actionable insights to improve future campaigns.

Conduct A/B testing to optimize email design, copy, and strategy for maximum engagement.

Stay updated on industry trends and identify opportunities to innovate and improve email

marketing efforts.

Ensure all email campaigns comply with email marketing regulations such as CAN-SPAM and

GDPR.

Collaborate with the design team to create visually appealing templates using Canva or other

design tools.

Set up and maintain automated email workflows to nurture leads and guide them through the

customer journey.

Stay current with the latest email marketing software and recommend tools or upgrades as

needed.

Requirements:

Proven experience in developing and managing email marketing campaigns.

Familiarity with A/B testing, segmentation, and email automation tools.

Experience with email marketing analytics and reporting.

Proficient in Canva or similar tools for creating email templates and visuals.

Strong copywriting skills for crafting engaging, conversion-focused email content.

Knowledge of email compliance regulations such as CAN-SPAM and GDPR.

Experience with CRM integration for seamless email marketing and customer management.

Ability to handle multiple projects simultaneously and work effectively in a fast-paced

environment.

Shift-US Shift

Salary-20-22k(for 4 hours)