Marketing Consultant

The role is with our leading Fortune 500 client. We are looking for a suitable candidate with

prior relevant experience In Brand and Digital Communications having worked with

technology companies or India development centers of leading global organizations.

Responsibilities :

The candidate will be a custodian of the brand and all Its properties Internally and externally

The candidate needs to have an expert understanding of brand and design systems

Consult with internal stakeholders, global teams and partner agencies to align on

policies, guidelines and key messaging

Guide internal and external stakeholders on brand guidelines

Collaborate effectively with the events team to deliver event communication and

branding deliverables on time

The role also entails managing a design resource

The candidate will work with the client Digital marketing lead and support In

Create the social media roadmap for the year in collaboration with key stakeholders and

agency partners, arriving at a clear and concise digital strategy

Understand requirements of individual business stakeholders to design and implement

targeted communication strategies for social

Plan social media campaigns and activities quarter-on-quarter to ensure high

engagement on our digital channels

Key success attributes In the role

Collaborative : The role Involves working across teams and partner organizations, so

collaboration Is key to success of the role and the team.

Proactive and accountability : The role will require you to be taking the initiative and

be accountable to the overall outcomes

Attention to detail: Given the nature of the role , attention to detail Is a must have

Dependability The candidate needs to demonstrate a high -say do and deliver In timely

fashion

Education / Experience/ Key skills:

4-6 years of experience in Digital Communications, Design and/or Corporate

Communications

Bachelor's / Master's degree in Communications/ MBA or a related field from an

accredited university

Strong consultancy and negotiation skills

Relevant experience of enhancing brand reputation of a technology or product company

Strong understanding of campaign and stakeholder requirements, industry trends, brand

impact and communication metrics

Ability to analyze and define a strategy for various communication initiatives to drive

awareness, engagement, adoption and recall

Excellent project management and team management skills

Process oriented. Should be able to adapt and work in a rapidly evolving tech

environment

Excellent content development skills with the ability to understand and connect with the

target audience

Prior experience in Digital/External Communications and Branding preferably with

technology companies

Broad knowledge of Internal Communications will be an advantage

Prior experience of working with a Creative/brand/Marketing agency will be helpful