Marketing Communications Executive

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Employer: Falka

Position: Marketing Communications

Years of Experience: 0-1 Years

Community Location: Udaipur

Employment Type: Full-Time

CONNECT

Company Overview (https://mckinleyrice.com/)

McKinley Rice is not just a company; it's a dynamic community, the next evolutionary step in the world of professional development. Spiritually, we're a hub where individuals and companies converge to unleash their full potential. Organizationally, we are a conglomerate composed of various entities, each contributing to the larger narrative of global excellence.

Redrob by McKinley Rice: The Next Frontier in Professional Development

Propelled by a substantial 4-million-dollar pre-seed investment from top venture capitalists in Korea, Redrob emerges as McKinley Rice's latest venture, marking a new chapter in its expansion. Proudly introducing Redroba groundbreaking AI platformwe're set to redefine professional development.

Going beyond traditional academic measures, Redrob embodies our commitment to nurturing talents and bridging the gap between industry demands and professionals aspirations. Fueled by our funded growth, we're poised to revolutionize recruitment and assessments, ensuring candidates are not just academically proficient but also industry-ready.

Redrob is the cornerstone of our vision to catalyze the formation of A-grade teams for organizations. Through seamless recruitment processes, we aim to be the indispensable right hand, facilitating the creation of high-caliber teams that surpass industry standards.

Know Falka (https://www.linkedin.com/company/createinspiringvideos/)

Falka has the creative power to get things done! We are a well-rounded team that moves fast and delivers videos exactly as you need. Our strength is diving into the details and unlocking the soul of each project that we'll use to create an unbeatable content strategy.

We define ourselves as a collective of creatives inspired by the art & literature of our eclectic homelands as much as that of overseas. And based in the beautiful hills of Udaipur we find ourselves at a perfect distance from Mumbai and Delhi, it kind of feels the shower temperature between too hot and too cold - JUST PERFECT

A visitor in our office will experience multilingual debates over lunch, aroma of well brewed coffee, editors giving inputs on scripts, directors with a farming obsession, laughs of various intensities, and a meditative silence when everyone is deeply immersed in their work. Every member on our team is as unique as the ingredients found in the great Indian kitchen.

How to become a part of the Infiniti InfoTech Solutions and enjoy the benefits:

Step 1: Fill in the application form and register via RedRob.

Step 2: Clear the interview process.

Step 3: Be a part of the team Falka!

EXPERIENCE

Duties you'll be entrusted with:

Developing Communication Strategies

• Lead the development and execution of integrated marketing communication strategies to support business objectives and drive brand awareness.

Overseeing Marketing Communications

• Oversee all aspects of marketing communications, including branding, public relations, corporate communications, content development, and social media.

Cross-Functional Collaboration

• Collaborate with cross-functional teams, including marketing, product development, sales, and customer success, to align communication efforts with business goals.

Communication Planning and Execution

• Develop and manage communication plans, budgets, and timelines to ensure efficient and effective execution of communication initiatives.

Content Creation and Messaging

• Craft compelling messaging and content for various channels and platforms to effectively reach target audiences and drive engagement.

Brand Management

• Maintain Brand Consistency: Ensure that all marketing communications reflect the agency's brand identity and values, particularly in hospitality and documentary projects.

Performance Monitoring and Optimization

• Monitor and analyze communication performance metrics and KPIs to track effectiveness and optimize communication strategies.

Meeting and converting our top product range clients

Market Research

• Conduct Market Analysis: Perform research to identify trends in the hospitality industry and documentary making, using insights to inform marketing strategies and content development.

Expectations from you:

Basic Requirements

Certifications Required

• MICA

Education

• MBA in Marketing Field

Strategic Thinking

• Ability to develop and execute comprehensive marketing strategies that align with business objectives and enhance brand presence across various channels.

Leadership Skills

• Strong leadership capabilities to inspire and manage marketing teams, fostering collaboration and motivating team members to achieve goals.

Communication Skills

• Exceptional verbal and written communication skills to convey ideas clearly and effectively to diverse audiences, including clients, stakeholders, and team members.

Analytical Skills

• Proficiency in analyzing market trends, consumer behavior, and campaign performance metrics to make data-driven decisions and optimize strategies.

Budget Management

• Experience in preparing and managing marketing budgets, ensuring efficient allocation of resources.

Brand Management

• Expertise in developing and maintaining a consistent brand identity and messaging across all marketing efforts.

Market Research

• Ability to conduct thorough market research to identify opportunities for growth and understand competitive landscapes.

Project Management

• Strong organizational skills to oversee multiple marketing initiatives simultaneously, ensuring timely execution and adherence to deadlines.

Networking and Relationship Building

• Skills in building and maintaining relationships with key stakeholders, including clients, partners, and media representatives, to enhance brand visibility and collaboration.