Marketing Communication Executive
Would you like to make an impact with an important role in a fast paced team
Do you enjoy working independently and driving your own success
e intelligence is seeking an experienced and dynamic Marketing Communications Executive to join our team. The ideal candidate will be responsible for developing, implementing, and executing strategic marketing communication plans, with a focus on email marketing, general content creation, and social media content. This role requires a creative and innovative thinker who can generate ideas that drive brand growth and engagement.
Key Responsibilities:
Marketing Communications Management:
- Manage all marketing communication efforts for e intelligence, including Instagram, LinkedIn, website content, email marketing, and other marketing channels.
- Develop and implement comprehensive marketing communication strategies to increase brand awareness, engagement, and customer retention.
Email Marketing:
- Develop and execute email marketing campaigns to engage, nurture, and convert leads.
- Segment email lists and personalize email content to target specific customer segments.
- Monitor and analyze email campaign performance, including open rates, click-through rates, and conversion rates, and optimize future campaigns based on insights.
Content Creation and Management:
- Create compelling and relevant content for various marketing channels, including blog posts, articles, newsletters, and website content.
- Ensure all content aligns with the company's brand voice, messaging, and marketing goals.
- Collaborate with graphic designers, videographers, and other content creators to produce high-quality marketing materials.
Social Media Content:
- Develop and implement a social media strategy to increase brand awareness, engagement, and follower growth across Instagram and LinkedIn.
- Create, schedule, and manage social media posts, ensuring a consistent posting schedule and timely responses to audience interactions.
- Monitor social media metrics and provide regular reports on performance, identifying areas for improvement.
Marketing Communications Strategy:
- Develop and implement a comprehensive marketing communications plan that integrates email marketing, content creation, and social media efforts.
- Align marketing communications with overall marketing strategies and business goals.
- Ensure all marketing communications are cohesive, consistent, and aligned with brand guidelines.
Campaign Management and Analysis:
- Plan, execute, and measure the success of marketing communication campaigns.
- Analyze campaign performance data and generate insights to refine future marketing strategies.
- Provide regular reports on campaign outcomes, including ROI and key performance metrics.
Collaboration and Coordination:
- Work closely with the sales team to ensure marketing communications support lead generation and conversion efforts.
- Collaborate with product development and customer service teams to gather insights and create content that addresses customer needs and pain points.
This is a Full Time, Permanent position with competitive salary
Working: Monday to Friday (UK Shift Timings)
Location: Remote
Key Skills & Experience:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 2 to 3 years of experience in marketing communications, with a focus on email marketing, content creation, and social media management.
- Proven track record of developing and executing successful marketing communication campaigns.
- Excellent written and verbal communication skills.
- Proficiency in email marketing platforms (e.g., Mailchimp, Constant Contact), content management systems (e.g., WordPress), and social media management tools (e.g., Hootsuite, Buffer).
- Strong analytical and problem-solving abilities.
- Creative thinker with a passion for innovation and continuous improvement.
- Ability to work in a fast-paced and dynamic environment.