Market Research Analyst - Intern

About the job

Ambian Strategy, a leading UI/UX service-based organization, is seeking a dynamic and detail-oriented professional to join our Marketing Research Team as Intern - Market Research Analyst. As a key player in our growth strategy, you will contribute to the end-to-end market research process, ensuring the acquisition of accurate and valuable data to drive our business forward.

Responsibilities

Account Profiling:

Utilize tools such as LinkedIn, Sales Navigator, and Apollo.io to identify and profile prospective accounts.

Extract key data points, including industry, sub-industry, revenue, company headcount, location, and region.

Contact Profiling:

Identify and profile business-buying decision-makers through internet research.

Gather essential information such as phone numbers, email IDs, titles, and profiles details, location, company names, interests, and backgrounds.

Data Management and Quality Assurance:

Handle large volumes of unstructured and structured marketing databases to maintain data accuracy.

Conduct regular data checks and cleansing to ensure high-quality information.

Collect and populate accurate information for missing fields using secondary research and data mining, and profile techniques.

CRM Tool Handling (Freshworks):

Possess a detailed understanding and experience working with Freshworks or a similar CRM tool.

Conduct quality checks for data and information collected by the team before uploading.

Prepare reports to ensure all data is correctly mapped and accurate.

Competitor Intelligence:

Gather, analyze and utilize information on competitors, customers, and market factors to contribute to the business strategy.

Qualifications

MBA Marketing, BE or BCA

Understanding of IT products and services

Note: Training will be provided. This is a Temporary Position