The ideal candidate will be responsible for creating our relevant product marketing content. Your market research will help guide you when creating this content. You will collaborate with other internal teams and product marketing team members to develop our strategy for product launches and product positioning.
Responsibilities
- Develop strategic plans and execute effectively the plans for portfolio assigned
- Monitoring and adjusting strategies based on market trends and competitor activities which includes activations and actions in achieving the portfolio number
- Develop and achieve annual operation plan and budget for the assigned portfolio
- Execute efforts to maximize the effectiveness of sales resources with help of join field visits and product trainings
- Ability to drive geography/market-based growth plans and execute the same.
- Competitor insight to be developed at monthly level for all action plans.
- Directly responsible for Product lifecycle by Collaborating with various departments such as Technical, Marketing, CPD, Finance, and Sales teams to ensure and also making sure the product is successful in terms of sales, profitability etc.
- Help in development of new test along with technical team and execute into marketable products with collaterals and activation mediated development Gets involved in the Review meetings, techno commercial meetings, and other management functional meetings
- Collaborate with business vendors/Technical Team to identify and develop speakers to participate in CMEs, conferences and other educational plans
- Market visits of atleast 12 days to 15 days in a month.
- Performs other duties as assigned by Management
Qualifications
- Minimum 7-10 years in Product Marketing
- Graduation in Science
- Strong verbal, written, and presentation skills
