Manager - Paid Digital Marketing

• Create the digital plan in sync with the companys primary objective
  
• Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates
  
• Execute strategies for keyword opportunities, campaign targeting, display network, and other aspects of paid search
  
• Conceptualize and execute new paid media marketing initiatives.
  
• Monitor the upcoming trends on the tools and social plus search platforms
  

Desired Competencies:

• Knowledge of website analytics tools
  
• Expert at Google Adwords, Facebook Ads, Instagram Ads, and
• Linkedin Ads
  
• Knowledge of publisher networks
  
• Good Knowledge of SEO
  
• Goal orriented
  
• Good Communication skills
  

Experience

• 3-5 years experience in executing paid marketing campaigns
  
• Digital Agency background would be preferred
  
• Successful trackrecord in online customer acquisition