The position is responsible for driving marketing dashboards and insight.
Education: Graduate/Masters in (Engineering / Statistics / Business)
Experience: 5-8 years of relevant work experience in Analytics (3-5 year) + Marketing vertical (2-3year)
Key Responsibilities:
- Ability to analyse large data and convert into simple presentable forms
- Proficient in problem solving involving large data sets & advanced optimization
- Produce trends and charts for performance monitoring & control on daily, weekly, monthly basis
- Understanding of Digital Marketing campaigns
- Ability to coordinate with internal (Analytics Team, Brand and Communication team) and external stakeholder (Digital Marketing Media Agencies/Partners)
Critical Competencies:
Behavioural
- Analytics Ability
- Customer Centricity
- Innovation
- Stakeholder Management
- Problem Solving
- Adaptability
Technical
- Advanced SQL Queries
- R/Python and SQL (Big Query)
- Digital Marketing products such as WhatsApp, AdWords, Facebook Business Manager will be a plus
- Understanding the existing and evolving needs of the consumer / market trends
