JD https://worxwide.com/open-positions/growth-and-digital-marketing/
Experience - 8+ Years
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Key Responsibilities:
Strategic Campaigns
- Design and Runemail campaignsto engage specific audience (should know tools like Zoho, Salesforce or any CRM for campaigns).
- Run social media campaigns to reach out wider audience.
Content Marketing
- Develop and deliver compelling content likewhitepapers/blogs and other thought leadership to engage potential prospects.
- Refresh website content to attract clients.
Event Marketing
- Identify relevant events across India, Singapore and Dubai regions for technology and start-ups related.
- Plan logistics and attend the event to capture leads in the event.
Partnerships/Memberships
- Identify relevant corporate communities like Nasscom, APMP Association and other relevant associations to sign up for brand activation.
Digital Marketing
- Leverage paid advertisements like Google Ads (PPC), Linkedin Ads Youtube Ads etc. to onboard new clients
Brand Marketing
- Strategize to activate brand identity in different markets
- Coordinate with graphics team and external vendors to ideate and launch new promotional videos and other initiatives
Innovation Activation
- Co-ideate fresh ideas for sales strategies and launching new products and services in new markets
Growth Strategy and Analysis
- To involve inbusiness analysis and growth strategy
- Solve customer's business problems through consulting mindset and analytics approach
- Creating marketing presentations for clients and internal organization
Key Requirements
- Any graduate or post-graduate (MBA/B.A./B.Com/Btech)
- Tier 1 College is an added advantage
- Candidates from Gurgaon and Delhi are preferred
- Outstanding written and oral communication skills
- The ability to build good working relationships at all levels
- Patient attitude and willingness to learn marketing and sales function
- Self-motivated and ability to work with minimal supervision
Optional (added advantage)
- Basic understanding of sales and marketing
- Knowledge of Microsoft Office, particularly PowerPoint, Excel and Word
- Knowledge of IT domain
- Knowledge of Pre-sales
