Manager

Dentsu international comprises of six leadership brands - Carat, dentsu X, iProspect, Isobar, dentsuMB and Merkle, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative, dentsu international operates in over 145 markets worldwide with more than 66,000 dedicated specialists.

Part of dentsu International, dentsu India helps some of the biggest & most interesting brands who are our clients everyday to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in Media, CXM (Customer Experience Management) and Creative, Dentsu India is the 2nd biggest Advertising agency network in India while the dentsu international is the 5th largest in the world.

In good times and bad, we partner with brands to achieve meaningful progress as we are a force for good & for meaningful growth. Our teams of optimists, entrepreneurs and first-movers coalesce around the needs of our clients, unlocking unique possibilities for sustainable value and lasting change.

Learn more at:

https://www.dentsu.com/

https://www.dentsu.com/careers

Designation: Manager (Account Management)

Brand: Dentsu Creative

Years of Experience: 4- 8 years

Location: Gurugram

*Expertise in digital and mainline Account management role.

KEY OBJECTIVE OF THE ROLE

An Senior Manageris responsible to consult the client & deliver social & digital media strategies for the brands. The personnel will be accountable to manage a complete portfolio of clients to meet their social & digital requirement thereby contributing in overall brand management and achieving excellence in its expectation.

KEY RESPONSIBILITIES

Craft & implement mainline campaign strategies for creating brand awareness thus strengthen brand positioning and meet brand objectives

Conduct internal audits, analyze mainline campaigns with tracking systems to gather data and determine efficacy and areas for campaign improvement

Set strategic roadmaps/objectives for mainline, print projects, report on ROI for effective implementation of strategies

Model & track KPI's to measure campaign/digital project performance as necessary

Plan and prepare quarterly, bi-annual & annual campaign reports and assist in crafting roadmaps for the brand

Proactively collaborate with all teams in order to provide authentic and helpful responses for campaign & brand requirements

Ensure that all deliverables exceed set expectations

Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects and take responsibility for its commercials and negotiations

Oversee & participate in the on-ground events & workshops as deemed necessary

Proactively initiate, publish PR activities and case studies on quarterly basis

Perform research on current industry trends and audience preferences and make efficient use of insights drawn to improvise digital marketing strategies.

Identify new opportunities to promote and assist in brands business growth

Establish a robust relationship with the client(s), collect briefs, consult them thereby ensure effective execution of SOW (scope of work) and efficient alignment of tasks and timelines, internally as well as externally

Lead, drive, challenge & participate at all stage of the strategizing, planning, creative and delivery process

Producing project schedules, creative briefs and plans, risk assessments, delivery plans and weekly progress/status reports

Address escalations & queries (internal & external) in an effective and seamless manner thereby efficiently service & cultivate existing relationship

Effectively manage & mentor the immediate team(s), direct them in finding creative solutions to both client and internal challenges, build up knowledge-sharing across all disciplines

Provide the immediate team with all necessary trainings & tools to improve their core expertise and aid in continued career growth

Effectively manage and overcome scathing challenges

QUALIFICATIONS REQUISITE

Post Graduate, Graduate or holder of UGC approved Diploma in Mass Media / Marketing Communication / Advertising or equivalent

Certification in Mainline Media Ecommerce/Strategy or Planning will be added honors

4 - 8 years of work experience with a brand, mainlinel/advertising/creative/media agency

TECHNICAL SKILLS REQUISITE

Comprehensive knowledge of Mainline and Print Media,TVC, Publishing platforms and abreast with latest industry trends, model, communication concepts, practices, tools, etc.

Dynamic written communication, presentation and oration skills; strong hold on language

Should have a constant and relevant presence in the social spaces

Innate balanced analytical and strategic thinking ability

A business and brand thinker, understanding the relationship between media and business outcomes

Highly organized to be able to handle multiple deadline driven projects and workflows

Able to train, manage and guide a team of highly skilled individuals

BEHAVIOURAL SKILLS REQUISITE

Eagerness to learn and explore various facets of the job with an enthusiasm to share learning with others

An enthusiast and fanatic of new-age digital advertising

Expresses clearly and an active listener to constructive feedback and instructions

Must be able to perform and be collaborative under pressure situations and tight deadlines

Willingness to undertake a variety of work not limited to the role/job specifications with an ongoing commitment to achieving high-quality results

To apply immediately, pls apply on LinkedIn as well as send us your updated cv on email mentioning the below details to [Confidential Information]:

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