Manager - Corporate Communication

Excellent written and spoken communication skills
Clear and strategic thinking, with a creative mindset
Ability to narrate stories well
Ability to collaborate with various stakeholders, both internal and external
Experience in working with external agencies
Capability to engage with the leadership team, provide support and manage expectations
Constantly keeps oneself abreast of best practices in the industry
Has a good idea of social and digital developments
Is able to think in a balanced manner and provide counsel
Experience in managing a portfolio of digital and social communications channels, curating engaging and topical content for different digital platforms
Knowledge and experience in using digital and social media analysis and insight to guide strategy and communication output
Experience in leading a team and managing performance
11 - 12 years of experience in a Communications role, with a major part of it in a digital/social role

Responsibilities
Responsible for development of a digital and social communications approach, helping maximise opportunities, keeping in mind audience reach and across all of Lupin s platforms
Curate effective campaign strategies; develop narratives, with hi-quality campaigns aligned to the business strategy
Be a catalyst to driving communications globally, ensuring presence of all markets and geographies
Drive and build an integrated communications plan for social and digital platforms, with a view to enhance trust and build engagement with relevant stakeholders
Benchmark Lupin against best practices in the industry and develop a cohesive narrative that can elevate our narrative across all owned platforms
Ensure that the corporate tonality is adopted for all digital engagements, ensuing its relevance to the channel as well as the content
Have clear and defined measurement metrices for the agency with regard to delivery month on month - demonstrate the importance and ROI of digital campaigns
Explore newer tools and formats, which can be adopted to provide better efficiencies and RoI for the business
Create, maintain and own execution of calendar for social and digital platforms
Manage Online Reputation Management in real-time
Map any communication risk footprint and draw up mitigation plans

Education