We are seeking a full-time Lead for Market Research & Community Engagement based in Bengaluru. This individual will play a key role in driving ATF s growth strategy by conducting market research, gathering data and insights, and identifying opportunities for expansion. Additionally, they will oversee ATF s community engagement efforts and ensure effective communication with stakeholders. This role requires strong analytical skills, strategic thinking, and a passion for driving growth, community engagement and impact.
Please note that this is an entry level role & freshers can apply.
Role Requirements:
- Bachelor s degree in Business Administration/Social Work (preferable) or any other disciplinary.
- Proven experience of gathering and analyzing data to drive growth and expansion via internships etc.
- Strong analytical skills, with the ability to interpret complex data and extract actionable insights.
- Excellent communication and interpersonal skills, with the ability to effectively engage with diverse stakeholders.
- Experience in managing social media platforms and driving startup community engagements.
- Ability to identify market trends, opportunities, and challenges, and translate them into actionable strategies.
- Strong project management skills, with the ability to multitask and prioritize tasks effectively.
- Understanding of the non-profit & social impact space.
- Additionally, an inclination towards enabling inclusion & understanding of disabilities & associated nuances is a plus, but not required.
Key Responsibilities:
- Conduct market research to identify key opportunities and trends in the Assistive Technology (AT) ecosystem, and provide recommendations for growth and expansion.
- Analyze data and market trends to develop and implement strategies for increasing ATF s reach and impact.
- Oversee ATF s community engagement efforts and facilitate the team/leadership to foster relationships with stakeholders.
- Identify opportunities for partnerships, collaborations, and outreach activities to enhance ATF s growth and impact.
- Manage ATF s social media platforms, including creating content, scheduling posts, and engaging with the audience to increase visibility and engagement.
- Coordinate with cross-functional teams to ensure alignment and synergy in market research and growth initiatives.
- Monitor and evaluate the effectiveness of engagement strategies and research efforts, and make adjustments as necessary to achieve objectives.
