Developing and Executing Communication Strategies: Provides actionable overall market and brand insights to address key strategic questions
Thereafter, develop comprehensive communication strategies by identifying innovative and efficient formats, targeted channels of communication, periodic activations and partner engagement campaigns, that align with the Alliance's objectives, ensuring a consistent and compelling narrative
Execute these strategies across various channels, including social media, digital media, email, website, merchandise, press kits, events, and more
Project Management: Lead and coordinate branding and communications projects for the Alliance, ensuring that all initiatives are executed effectively and efficiently in coordination with internal and external stakeholders
You will also be responsible for tracking, reporting, and analyzing the performance of communication activities, analytic requests, and development of regular performance reports
Coordination: Stakeholder Management: Engage with Alliance members, partners, and key stakeholders to gather information, stories, and insights to support effective communication, in a structured and organized manner
Vendor Management: Manage relationships with external agencies and vendors to ensure the delivery of high-quality branding and communication services while ensuring an integrated marketing approach to brand building
Branding and Media Collateral: Develop and implement branding and media collateral that align with the Alliance's objectives and enhance its visibility and impact
You will work with external agencies to develop various collateral such as toolkits, reports, compendiums, infographics, videos, illustrations, brochures, conference kits, etc to enhance brand visibility, instill brand recall and build brand salience -during events and key activations
Writing and Editing: Edit and write content for various communication channels, including digital media, reports/resources, email newsletters, articles, blogs, review social media copy, etc
Development Sector Experience: Leverage your understanding of the development sector to inform your communication strategies and outputs