Job Overview:
As a Digital Account Manager, you will be responsible for building and maintaining strong relationships with our clients, understanding their business goals, and overseeing the successful implementation of digital marketing campaigns. This role requires a blend of strategic thinking, project management skills, and a deep understanding of digital marketing channels.
Key Responsibilities:
- Client Relationship Management:
- Serve as the main point of contact for assigned clients, understanding their objectives, and ensuring client satisfaction.
- Develop and maintain strong, long-lasting client relationships.
- Digital Strategy and Planning:
- Collaborate with clients to understand their business goals and develop digital marketing strategies to achieve them.
- Work closely with internal teams to translate client objectives into actionable plans.
- Campaign Execution and Optimization:
- Coordinate the implementation of digital marketing campaigns across various channels, including but not limited to, social media, SEO, PPC, and email marketing.
- Monitor and analyze campaign performance, providing recommendations for optimization.
- Communication and Reporting:
- Regularly update clients on campaign progress, results, and insights.
- Prepare and present detailed reports outlining key performance metrics.
- Cross-Functional Collaboration:
- Collaborate with internal teams, including creative, technical, and analytics, to ensure seamless execution of campaigns.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in digital marketing, account management, or a related role.
- Strong understanding of digital marketing channels and strategies.
- Excellent communication and presentation skills.
- Ability to multitask, prioritize, and manage time effectively.
Preferred Skills:
- Experience with [specific tools or platforms relevant to your industry].
- Familiarity with [specific industry regulations or standards].
